What are the Keys to Capital?
The question that brings people to investorLYNX.com, and more specifically to this page is
"What are the keys to capital?" The answer is a simple one to state, but much more difficult to attain or demonstrate. The solution is too clearly and concisely response to the following queries from the investors prospective:
Who has my money?
- Who are the members of the management team; CEO, COO, CFO, CLO, CIO, etc.?
- Who are the members of the board; Chairman, Treasurer, Secretary and Directors?
- Who are the companies advisors; Legal and Accounting Representation, Professional and Consultants?
- What is the record of accomplishment from the collective group; Management, Board and Advisors?
What are they doing with it?
- What is the business; industry, sector, etc.?
- What is the target market condition; Competition, Demand for the product, Growth Potential?
- What are the Financial Conditions of the Company?
- What is the Companies Competitive Edge, or what makes it different?
When do I get it back?
- What is the term of the investment?
- What is the level of security?
- What is the return on investment?
- What is the exit strategy/liquidity event?
If these questions are clearly answered, along with targeting investors that are interest in the transactions industry, then an individual looking to raise capital will have a significantly improved chance of raising the capital needed to see it through.


